Grown since January 2025 as a grassroots initiative — peer-led, with no mandate from above. A handful of curious people became a real movement. Culture can't be decreed. Only ignited.
01/2025launched
1,200+registered members
~800certified AI-Pioneers
See for yourself
The movement in 60 seconds.
Three tiers
01
Discoverers
First steps, first prompts, first wins. This is where scepticism tips into curiosity.
02
Architects
From trying to building: own use cases, tools and routines for everyday work.
03
Visionaries
Multipliers who carry the culture — they pass on what they have learned.
The model — replicable
Four principles you can adopt.
Bottom-up, not top-down
No mandate, no mandatory training. Whoever joins, wants to join.
Show, don't tell
Results are shown, not promised. That convinces more than any slide.
Community over curriculum
People learn from people. Peer formats beat lectures.
The movement